Overview of the Professional Title Technical Sales Negotiator
The Technical Sales Negotiator program trains professionals capable of developing a client portfolio, leading prospecting activities, and conducting successful business negotiations.
Graduates are able to identify client needs, design tailored offers, and ensure sales follow-up with a focus on performance and customer loyalty.
They learn to analyze markets, use digital customer relationship tools, and implement commercial development strategies aligned with company objectives.
LEARNING OBJECTIVES
MODULE 1: Design and Implement a Prospecting Strategy
- Conduct commercial monitoring
- Design and organize a sales action plan
- Prospect within a defined sector
- Analyze performance and implement corrective actions
Assessment methods (4 hours):
Practical case study, oral presentation, call simulation
Technical interview (SWOT analysis)
Oral defense of a prepared assignment (market analysis and sales action plan)
MODULE 2: Negotiate a Technical and Commercial Solution & Enhance the Customer Experience
Represent the company and promote its image
- Design technical and commercial proposals
- Negotiate and finalize business deals
- Assess results, adjust commercial activities, and report outcomes
- Optimize customer relationship management
Assessment methods (6h05):
Oral presentation of a prepared assignment (CRM management)
Technical interview (SWOT analysis)
Case study, written assignment, and negotiation role-play simulation
Learning Objectives & Curriculum
LEARNING OBJECTIVES
Develop and manage a commercial prospecting plan
Identify client needs and design tailored solutions
Build customized technical and commercial proposals
Negotiate and close deals while integrating CSR principles
Ensure client follow-up to optimize satisfaction and loyalty
Analyze performance and adjust sales actions
Act as a business advisor aligned with company strategy
Collaborate with internal teams to ensure a consistent customer experience
Use digital sales tools and, when required, professional English (B2 level)
MAIN TOPICS COVERED
Multichannel prospecting techniques & customer personas
Development of customized commercial offers
Negotiation, persuasion, and objection handling
Performance analysis and KPI monitoring
Integration of sustainability and ecological transition in sales
Customer relationship management and continuous improvement
Professional communication and expert posture
Use of digital sales management tools
Professional codes and time management
Business English (as required)
TRAINERS FROM THE FIELD
Our trainers are experienced professionals in sales, negotiation, and management. They share their expertise through practical case studies and real-world simulations. Their dual expertise — industry knowledge and teaching skills — ensures hands-on learning aligned with company expectations.
STATE-RECOGNIZED CERTIFICATION
Professional title “Technical Sales Negotiator” – Level 5 (EU) – NSF Code: 312t – Registered with the RNCP (No. 39063) by decision of France Compétences on 27-05-2024 – Issued by the Ministry of Labor, Full Employment and Inclusion.
KEY INFORMATION
Program duration
1 year after a high school diploma (BAC)
Start date:
September & February
Prerequisites
Literacy in French
Study format
Full-time & Work-Study
3 weeks in company
1 week in school
FULL-TIME PROGRAM
- Intakes: September 1, September 15, September 22, October 13, November 24
- Schedule: 3 weeks in company / 1 week in school
- Internship: 60 days of placement
- Tuition fees: €5,900
WORK-STUDY PROGRAM
- Intakes: September 1, September 15, September 22, October 13, November 24
- Schedule: 3 weeks in company / 1 week in school
- Tuition fees: €9,000 per year
DISABILITY & ACCESSIBILITY
Dedicated Disability Advisor: Sami CHAIEB
- Adaptations available for exams and learning materials
- Accessible facilities and inclusive digital tools
- Trained faculty to adapt teaching practices
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sami.chaieb@keos-bs.fr
CAREER OPPORTUNITIES
Upon graduation, students can quickly enter the job market, with an average annual salary ranging from €28,000 to €35,000, depending on the sector, type of clients, and individual performance.
Further studies are also possible at BAC+3 level, particularly in professional bachelor’s programs in Commerce, Sales, or Business Development, to strengthen skills or progress toward managerial roles.
